“Hire” Rob Snyder to review every sales call, deal, and outreach message, and draft your next step.

Stop feeling like you’re guessing whether you’re doing it right and what to do next. (Or worse, getting infuriatingly unhelpful feedback from your AI assistant.)

Get Rob’s hand-crafted & continuously updated call review, deal review, message review (and more!) protocols. AI Rob connects by MCP to your AI tool of choice. Most teams connect AI Rob to their GTM tools (e.g., CRM or company brain) and automatically review calls, deals, etc. and set up next steps.

Before
After
Have a sales call
Try to figure out what happened + what to do next
Take next action and hope you’re right
Have a sales call
Get a detailed review & suggestion from AI Rob about what to do next (and the reason why), including a drafted follow-up email and agenda for the next conversation
Take next action confidently

What AI Rob Can Do

(FYI — updates shipped weekly if not daily)

Review your sales calls + deals + customer interactions and:

Help you construct next steps for each deal (emails, scripts, decks, playbooks)
Tell you whether there is real demand vs. not — in and across calls — so you can stop focusing on pushing deals you can’t win
(Coming soon!) Coach you in detail on what you should do differently minute-by-minute
(Coming soon, hopefully) Coach you realtime during a call

Review your outreach and:

Tell you why it’s not landing, and how to change it
Tell you how to handle strange replies
Help you continuously improve outbound performance week-on-week

Review all your GTM data and:

Tell you what your bottleneck is and what you should be doing about it — every day or week
Tell you who your ICP really is
Tell you what your positioning should be
Tell you what your website should say
Tell you what your GTM motion / sales process should be
Tell you how you should generate pipeline

When you plug in AI Rob, you can also ask it anything as an “advisor.” It will tell you the limits of its knowledge.

What founders say

“I spent the last six months trying to do outbound unsuccessfully. I installed AI Rob and gave it my outbound message for feedback. AI Rob tore it apart and gave me a new message. I wasn't sure if AI Rob's message would work, but I gave it a try… and in two days, I scheduled six meetings via outbound, which was more than I'd scheduled in my best outbound month before AI Rob!”
“We got to $5M in revenue but it was all me pushing. I started using AI Rob's call reviews to help me think differently about my sales calls and ICP. After every call, I get an AI Rob review and chat with AI Rob to help me improve how I sell, and then to handle all the follow-up emails and actions after the call.”

How it works

AI Rob is designed to give you actually good reviews, rewrites, and drafts from scratch of everything from outbound messages to call plans to post-call emails.

It does this with hand-written instructions for AI, hundreds of examples and scenarios, and continuous testing on thousands of deals. I make daily improvements to AI Rob.

How to use AI Rob

AI Rob is an MCP, and you invoke it like any other MCP (e.g., telling your agent to "use AI Rob" for a particular task)

There are three levels for using AI Rob:

Level 1: Use for ad-hoc reviews and rewrites: "Have AI Rob review this call recording and my draft follow-up email. What would you change about the email?"

Level 2: Incorporate in your GTM workflows: "After every sales call, run AI Rob to draft the follow-up email and agenda for the next call."

Level 3: Let it run your GTM: "Create our GTM metrics dashboard and every day tell us what our bottleneck is, then suggest what to do about it."

Why isn't my homemade AI Rob skill good enough?

AI Rob is built on very explicit instructions and examples, all designed to prevent your AI tool from the million ways it can give bad advice that sounds plausible.

Get AI Rob for a month for free

After one month, AI Rob costs $24/month.